The
public site's redesign debut is only days away and prep and polish is happening
on every page. By mid-April, members will see the site's transformation as www.kiwanis.org launches a
new face for Kiwanis International.
Kiwanis.org
is a public site, meaning more emphasis is on navigation aimed at prospective
members, media and supporters wanting to learn more about Kiwanis and its
mission. The aim is to provide several avenues of exploration to cater to all
types of users (those who like visuals, those who rely on easy navigation
links, those who like to click around and those who jump straight to search).
In addition, members-only information is neatly tucked away behind a bright
orange Member Area button (top right) that leads to www.KiwanisOne.org in a single
click.
A few things
you'll see on the new site:
-
The
club locator (find a club) moves to bottom right of screen and is more prominent.
Functionality has improved.
-
Supported
language links will direct our non-English speaking users to some basic information
and regional sites. Within a couple months, much of the site will be translated
into those seven languages.
-
Left
navigation starts with icons and expands into simple categories. The main
category, Discover, leads to information about who we are, what we do and why
we do it with a nod to our history and partners.
-
The
main Web page under Discover features a flash video that illustrates the impact
of Kiwanis through animated words and music. This video was a massive
collaboration project and first-ever experiment with using flash technology to
tell the Kiwanis story. This is a link you'll want to share!
-
Our
top 3 critical messages rotate in the center screen and are directly linked to
special features.
-
Find
news, fact sheet, leadership listings, press releases and videos under Media
Center.
-
Links
to International Convention have moved to the Member Area (KiwanisOne).
-
Kiwanis
magazine is available under Discover, Our story. Key features from the magazine
and Center Stage are showcased in the home page center screen as well.
-
Share Your Story is undergoing a
transformation and submission has been simplified. Continue to submit to www.kiwanis.org/shareyourstory.
-
Quick
links to Kiwanis's social media groups are shown at bottom right as branded
buttons. Please join us on Facebook, Twitter and Flickr. Kiwanis also has a YouTube
channel and is utilizing that familiar site for 90% of all videos.
We
think you'll agree that the site transformation is dramatically different and
highly anticipated. The changes are strategic, positive and propel the
organization forward for global recognition, growth, public interest and
support, and member pride.
Posted
Apr 06 2010, 11:29 AM
by
Chris Hayworth